Michael Frankland

Independent Product Designer & Developer

Japan · Available for remote work worldwide

Portfolio · Dribbble · GitHub · frankland.michael@googlemail.com

Product designer–developer with 15 years of experience building and refining websites, software products, and native apps. I work across product discovery, UX flows, interface design, visual systems, responsive websites, and frontend implementation. Having designed and shipped my own products, I bring a practical product-owner perspective to client work: clear scope, realistic interaction details, and designs that can be implemented and maintained.

Selected client work

Doerr Street Rail Co · Client website, visual identity, and coded interactions

Recent web work combining a custom vector mark and rail illustration with clear project storytelling and lightweight coded animation. View case study.

Client landing-page projects · Web design and implementation

Designed and delivered focused marketing pages for client briefs, with attention to message hierarchy, responsive behaviour, and reliable post-launch support. View portfolio and client reviews.

Software product experience

Pulse CMS and YuzoolThemes · Independent products · 2011–2021

Built and supported a lightweight content-management product and a library of website themes for independent site owners and small businesses. This was my own product work, rather than a client engagement, and involved product design, web implementation, documentation, customer support, and ongoing updates.

I continue to design, build, and support independent software products, including Dispatch (Mac), Palm (Mac), Boothly (iPhone), and ShadowCoach (iPhone). These demonstrate end-to-end product ownership and are not presented as client projects.

Experience

Founder, Yuzool · Independent software studio · 2021–present

  • Design, build, launch, and improve Mac, iPhone, and web products.
  • Own product direction, UX, interface design, landing pages, implementation, release preparation, and ongoing iteration.
  • Balance usability, visual craft, and practical engineering constraints.

Founder and Product Designer–Developer, YuzoolThemes and Pulse CMS · 2011–2021

  • Built and supported website themes and a lightweight CMS for independent site owners and small businesses.
  • Worked across product design, web implementation, documentation, customer support, and product updates.
  • Developed an independent software business and supported products beyond their initial launch.

Capabilities

Product strategy · UX flows · Wireframes · Web and SaaS product design · Responsive landing pages · Design systems · iOS and macOS product design · HTML, CSS and JavaScript · Frontend implementation · SVG illustration · Lightweight coded web animation · Product onboarding · Design-to-development collaboration

Client feedback

“Michael is great to work with. He has an excellent command of design workflows and is willing to try different approaches to get to the right result.” — Basil Polivka
“Great experience working with Michael. The landing page he built for us perfectly matched the brief. Great to work with & went above and beyond after the project finished to ensure everything was running smoothly. Highly recommend & will 100% use again for future landing pages.” — Sam Collier

Based in Japan and experienced working remotely with international clients. References and additional project examples are available on request.